Also keep in mind that your filter will be used over any background color. Most Snapchat filters use either the top or bottom of the frame for the design. Remember, people sending Snapchats will not want the filter to cover up their images. If you are putting design elements on the top and bottom, be sure not to take up too much space. Design away! Most filters use the bottom or top fourth of the screen for the design. As you make a new document, make sure you set the height as 1920 px and width as 1080 px. png, but Adobe Photoshop and Illustrator are most popular. You can make a filter in any program that allows you to export a. Once your idea is ready to go, it’s time to make it digital. Create a document with a height of 1920 px and a width of 1080 px.Then, draw up a plan for what you would like it to look like. Imagine what region it would cover, how long it would be active for, and whether you would like it to be public or private. Take some time to think about what filter you would like to create. Public filters also can’t include logos or any brand-oriented iconography. If there are already too many filters for a specific location, it’s harder to get a new one published.
Public filters are free, but Snapchat is pickier about putting them on the app.
You might see ones for local areas, like parks and landmarks, or just general locations like a town or city. Public filters are meant to be used by the larger community.
A designer can upload whatever they would like and pay for it to be published for a temporary amount of time. Private filters are often created for personal events: birthday parties, fundraising events, anniversaries. It might help to draw it out first! There are two types of filters on Snapchat: private and public.